How Storyblok Powers Our Financial Template

In financial services, time is money in the most literal sense. Launching a new product, responding to regulatory updates, or running a time-sensitive marketing campaign shouldn’t take weeks of back-and-forth between developers and marketing teams. Yet, for many banks, fintechs, and insurers, that’s still the reality. The result? Slow campaign launches, higher operational costs, and frustrated teams who feel blocked by their own website. That’s exactly why we built our global finance starter with Astro, Storyblok, and Netlify. It’s not just another demo project — it’s a practical foundation to help financial companies move faster without losing brand consistency, compliance, or performance. In our introductory post, we explained the “why” behind the project. Now it’s time to look at the tools that make it work — starting with the CMS at the center: Storyblok.

Flexibility Through Reusable Blocks

Imagine you’re a financial services company about to launch a new product — say, a student loan program with a limited-time interest rate. You can’t afford to wait weeks for the dev team to hard-code a landing page. That’s where Storyblok’s reusable blocks help. Our template includes prebuilt components — heroes, testimonials, call-to-actions, and more — ready to use.

Marketers can arrange them directly in the visual editor and publish new pages without developer support. Because these blocks follow a structured design, every page stays consistent with brand and accessibility standards. And with multiple variations built in, teams can still create layouts that feel different without starting from scratch. The outcome is simple: campaigns go live in hours instead of piling up in the backlog.

Real-Time Editing With the Visual Editor

Building pages isn’t just about speed — it’s also about confidence. Storyblok’s Visual Editor shows changes in real time, and our template supports it out of the box. Editors can drag blocks, swap content, and immediately see the page as it will appear when published. For financial services companies, this matters beyond convenience. Compliance teams can review how disclosures or risk statements appear before launch. Marketing can adjust copy or layout without waiting for a new build. Everyone sees the final version as they work, which reduces errors and avoids surprises after publishing.

You can try our template and see how even a non-technical team member can create and publish with confidence, knowing the result matches expectations.

Internationalization With Optional AI Translation

Financial companies rarely serve a single market. From global banks to fintech startups scaling across borders, multilingual websites are essential. Our template is designed for multilingual content from the start. Storyblok extends this with its AI translation feature, which allows teams to generate and refine translations directly in the CMS. No extra API configurations, no copy-pasting, no third-party workarounds.

For a financial institution expanding into Europe or Asia, this means localized pages can go live in days instead of months. The translations are editable, so teams can make adjustments for accuracy while keeping speed.

Datasources: Centralized Control for Style and Messaging

Not every piece of content comes from a standard CMS entry. Button labels, disclaimers, and error messages often repeat across dozens of pages. Updating them manually is time-consuming and easy to miss. Storyblok’s Datasources solve this. They act as a single reference for structured values like text snippets, design tokens, or legal copy. Change it once in the datasource, and it updates everywhere.

In our template, we use a datasource for the primary brand color. The same approach can scale to site-wide messaging, repeated CTAs, or localized phrases. For a bank with multilingual sites, this makes it possible to update a recurring link like “Apply Now” in every language from one place.

Image Optimization Built In

In financial services, website performance directly affects trust. A slow page feels unreliable, and heavy images are a common cause. Optimizing them manually for each device is rarely consistent. Storyblok’s Image Service automates this process. Every upload is instantly available in modern formats like WebP and can be resized through simple URL parameters.

In our template, that means a large hero image displays at full resolution on desktop but loads in a lighter version on mobile — all from the same source file. This keeps pages fast without adding extra work for editors or developers. Teams can focus on content while knowing images will always be served in the right size and format.

Integrating With Modern Frameworks

Storyblok doesn’t live in isolation — its real power comes from how easily it plugs into modern frameworks. With official SDKs and integrations, it adapts to different stacks without extra complexity.

In our case, we paired Storyblok with Astro using the official @storyblok/astro package. Astro’s lightweight, content-focused approach is well-suited for financial services websites where performance and SEO are critical. The integration setup was straightforward, and the template now combines the flexibility of a headless CMS with the efficiency of Astro.

This approach isn’t limited to Astro. Whether teams prefer Next.js, Nuxt, or another modern tool, Storyblok provides clean APIs and clear documentation to keep development smooth.

Danone

+34% Performance Improvements

+57% Mobile Experience Improvements

Strengthening the authority of the Alpro Foundation

Camino Financial

+68.3% Performance Improvements

24X Build Times Improvements

Modernizing Camino Financial

What’s Next

Storyblok is the content backbone of our financial template, giving non-technical teams the ability to launch fast without sacrificing standards. In the next post, we’ll look at why we chose Astro for performance and Netlify for deployment, and how they fit together with Storyblok to complete the stack.

Conclusion

If you haven’t already, check out the template on GitHub or try the live demo.

And if you’re interested in building something similar — tailored to your own business needs — get in touch.