Flexibility is the requirement at scale
The reason "headless" and "composable" matter to a large organization isn't the buzzword — it's that the new front end has to sit inside an ecosystem that already exists and can't be thrown away. Your CRM holds the pipeline. Your DAM holds the brand assets. Your SSO gates access. Your data team owns the analytics contract. A rebuild that ignores any of these fails procurement before it starts.
How we handle it
- Audit what's already there — the systems, the contracts, the constraints — before choosing anything new.
- Connect, don't replace — the CMS, framework, and hosting layers are chosen partly on how cleanly they integrate with your existing tools.
- Bring your own everything — your cloud, your CDN, your CRM, your analytics. The stack flexes to your organization, not the other way round.
Below are the integration types we most often wire up. The list grows as engagements land — it's illustrative, not a fixed menu.